Beyond the Billboard
S1.E0
Nando's OOH: A Client's Point of view Jessica Wheeler
Audio Episode

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Season 1 Episode 0 21 November 2024 Audio

Nando's OOH: A Client's Point of view Jessica Wheeler

We're joined by Jessica Wheeler, Marketing Director for Nando’s South Africa, as she shares how Out-of-Home (OOH) forms an integral part of Nando's bold and innovative marketing strategy. Jessica dives into the art of creativity in OOH, emphasizing the power of nailing the copy to capture attention and spark conversation. From crafting witty, on-point messaging to staying culturally relevant, she shares an insight into making a memorable impact through OOH.